世嘉新闻报道Sonic超级明星和其他主要产品的销售“疲软”

セガ has recently released its Q3 FY2024 financial results, which shows a somewhat disappointing performance for the company. The company reported sluggish sales of premium titles, including the latest Sonic game, Sonic Superstars (according to IGN). In its Notice of Revision of Operating Results Forecast letter, the company stated that sales in the Consumer area were slow during the holiday season, despite releasing new titles such as Sonic Superstars, Endless Dungeon, and Total War: Pharaoh.

Specifically, Sonic Superstars' sales were lower than expected, despite Sega's plan to increase marketing efforts in November and December, as Sonic games typically sell better during this period. However, it seems that the release of Super Mario Bros. Wonder around the same time might have affected Sonic Superstars' sales.

In its full financial report, Sega provided some reasons for its slow sales, citing the consumer entertainment industry's market expansion, mainly in Europe and the United States, reaching a plateau due to a worsening economic environment caused by inflation and other factors. Additionally, game development costs continue to rise, and there is an urgent need to respond to these changes in the business environment.

On the bright side, Pachislot and Pachinko Machines appear to be doing well, with Sega revising its unit sales forecast from 178,000 to 179,000. Although not a significant increase, it's still a positive sign for the company.