Assuming we are talking about the hot topic in the gaming industry for January 2024, it would undoubtedly be the "not-Pokémon" games. One such game that has been gaining popularity is Palworld, but it is not the only one that is taking inspiration from the Pokémon formula. Nintendo, being aware of this trend, has taken action against the trademark attempt of the term 'PokeZoo'.
Games Radar reported that Nintendo of America filed an opposition to the trademark application of PokeZoo, which was set to be a trading card game with "groundbreaking mechanics that break the 4th Wall". While the name may sound similar, one might wonder if it is enough to block the copyright. However, upon further examination of the PokeZoo's November 2021 trademark submission (via Game File), one can notice striking similarities. The image used in the submission features a Gengar and a Pokéball that looks suspiciously familiar.
At the time of writing, the PokeZoo website is no longer available, but there is still a tie-in app available on the Google Play store for those who want to "integrate into the summoned beast world and raise them to fight with other players".
While Palworld remains a popular choice among gamers, the PokeZoo controversy highlights Nintendo and The Pokémon Company's determination to protect their intellectual property and continue to be the leaders in the "catch 'em all" genre.
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